The Loyals Design Co.

A design studio for live events. We brand conferences, tournaments, launches and activations, from the first save-the-date to the last banner coming down.

No quest too bold. No detail overlooked. Design you can swear by.

At The Loyals, devotion is in the details.
We build event brands people remember long after the house lights come up.

Gold Rush Wrestling brand work
Saint Mel brand work
Calaxy product work

We've worked with companies big & small

Benefits

The Spoils of a Creative Alliance

Why it pays to bring us in early and keep us through show day.

Battle-Tested Craftsmanship

From the keynote stage to the lanyards, every piece is forged with intention. We design around real venues, sightlines and print deadlines, so the work holds up on the show floor.

An Extension of Your Team

Senior designers who plug into your event team, keep pace with run-of-show changes, and get print-ready files to your vendors on time.

All In. All Here.

One studio for the whole event. Identity, signage, stage graphics, merch and the promo that fills the room, all designed to look like one show.

Our Promise

Loyal to your vision from kickoff to load-out. We're your design allies for every edition of your event, from the first teaser to the post-show recap. We stick with you year after year.


Testimonials

What Our Clients Say

What it's like to work with The Loyals, in our clients' own words.

Victories worth telling.

Every project is a story with a deadline. These partners trusted us to hit it, on brand and on time.


Worked with us on an event? Tell us how show day went.

Leave a Review

Top-Notch Experience!

Trustworthy, innovative, and deeply collaborative, The Loyals Design Co. has been an invaluable partner to our success.


Michael Baumwoll

Founder, CEO of Rep'd

Brandon killed it with the Calaxy app wireframes. His attention to detail made the entire process seamless. Highly recommend.

Beyond Expectations


Spencer Dinwiddie

Calaxy Founder, NBA Player

Absolutely Thrilled!

What sets The Loyals apart is their ability to deeply understand not just design, but business. They approach every project with strategic thinking, translating complex ideas into clean, intuitive experiences that our users love. Their work consistently elevates our brand and product — and they've never missed a beat, whether we needed lightning-fast turnarounds or thoughtful long-term design systems.


Jason Moulton

CEO of Galilaio


Services

Every touchpoint of your event, designed

What people see shapes what they feel. Attendees meet your brand on the invite, the badge, the signs that get them to the right room and the screen behind your keynote. We make every one of those moments unmistakably yours.

View Recent Work
Illustrated icons for signage, badges, booths, merch and other event and brand work

Event Identity & Visual Systems

A look built to flex across every touchpoint and every year's edition.

Venue & Wayfinding Design

Signage, stage sets and step-and-repeats, branded from the entrance to the green room.

Activations & Booths

Sponsor activations and trade show booths that pull people across the hall.

Stage & Screen Graphics

LED walls, walk-on loops and keynote slides that read from the back row.

Merch & Apparel

Staff shirts and attendee swag people actually want to keep.

Promo, Print & Credentials

Save-the-dates, social campaigns, badges and programs that fill the room.

Great events come back bigger every year. Ask us about multi-event and season-long partnerships.


The Question Archives

Within these ancient shelves lie answers to the most common questions. Consult the tomes before summoning our scribes.

We're a small design studio focused on event branding. Conferences, summits, tournaments, product launches and brand activations get a complete, consistent look from one senior team, without you juggling freelancers or making a full-time hire.

The full kit: identity, save-the-dates and promo, event websites and social, signage and wayfinding, stage and screen graphics, booths and activations, badges, programs and merch. We still take on brand identity work outside of events, too.

Yes. We deliver to-spec, print-ready files for your printers, fabricators and AV team, and we're happy to join calls with them to sort out sizes, materials and deadlines.

Yes. With our subscription service, you get a dedicated design partner across every edition of your event, plus the day-to-day requests in between.

You'll work with our core team of senior designers that each have over 14 years in the industry.

As early as you can. Printers and fabricators set the real deadlines, so talk to us once you have a date and a venue. On a tight timeline? Reach out anyway and we'll tell you what's realistic.

Tell us your event, date and venue. We'll talk through what you need, outline a plan and timeline, and get to work.

Start Your Quest

Tell us what you're planning, when doors open and where. From a first-year summit to a tenth annual tournament, we'll make sure it looks the part.